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GS1 standards: powering digital transformation in construction

GS1 UK head of construction, Shervin Yousefzadeh, explores how GS1 standards are providing robust foundations for greater digital efficiency.

Shervin Yousefzadeh

In the rapidly evolving world of construction, the integration of digital technologies is not just an advantage, it is a necessity. Key to this is the implementation of GS1 standards. 

GS1 standards create a common foundation for business by uniquely identifying, accurately capturing and automatically sharing vital information about products, locations, assets and more. Businesses can combine different GS1 standards to streamline processes and supply chains, improving efficiency, traceability and collaboration for all stakeholders. 

GS1’s suite of globally accepted, fully interoperable standards include identifiers such as Global Trade Item Numbers (GTINs), Global Location Numbers (GLNs), and Serial Shipping Container Codes (SSCCs). These unique identification numbers are crucial for the precise tracking of materials, machinery, locations and more. For more than 50 years they have played, and continue to play, a vital role across a number of key industries from retail to healthcare. The use of GS1 standards in construction continues to gain momentum, especially in powering some of the diverse new digital tools and systems that are shaping the future of the industry.

Streamlined processes

Streamlined processes

One of the most significant benefits of GS1 standards in construction is their impact on efficiency and resource management. With unique identifiers, every element of the supply chain, from procurement to on-site management, can be accurately tracked and managed.

GTINs for instance, are instrumental during the procurement phase, allowing materials to be accurately tracked from supplier to site. This level of precision prevents common issues such as delays and material shortages, ensuring that the right products, assets and materials are available at the right location, at the right time.

The construction phase also benefits immensely from the real-time tracking GS1 standards enable. By attaching Internet of Things (IoT) sensors to equipment and tagging inventory with unique identifiers, project managers can get live updates on the location and status of their assets. This integration doesn’t just improve the efficiency of resource management, it also aids in preventive maintenance by significantly reducing the potential downtimes that often stall construction activities.

Enhancing collaboration

Effective collaboration relies heavily on the accuracy, consistency and interoperability of data shared between various stakeholders. GS1 standards ensure that whether it's an architect in an office or a contractor on-site, everyone has access to the same reliable data. 

For example, when using Building Information Modelling (BIM), every component in the digital model is tagged with an interoperable unique GS1 identifier. This helps maintain data integrity across different teams, software and systems used by different teams, allowing for seamless exchange, reducing errors, inconsistencies and fostering a more collaborative environment to ensure that projects progress smoothly. 

In addition, the use of GLNs to designate specific zones or points on-site can further streamline communication regarding logistics and operations. Whether directing deliveries or navigating the complex layout of a large site, access to clear and precise location data avoids confusion and improves overall coordination.

Data-driven decision making

Data-driven decision making

The true power of GS1 standards in the construction lies in their ability to power data-driven decision making. By standardising data collection, construction managers can more easily aggregate and analyse data from various phases of a project. This enables the creation of comprehensive, trusted datasets that can be used to gather unique insights into material usage patterns, workforce efficiency, and even predict potential project bottlenecks. 

For instance, analysing data collected from tagged materials can offer greater transparency on consumption rates and waste generation, leading to more informed purchasing decisions and inventory management strategies.

Similarly, equipment usage data can inform optimal maintenance schedules and even guide future investments in machinery.

Building a better future

The adoption of GS1 standards in the construction industry is more than just a trend; it is a strategic shift towards building a more efficient, collaborative, and data-centric future. 

As the industry continues to embrace digitalisation, the role and importance of GS1 standards for facilitating seamless integration and real-time operations will undoubtedly grow. 

By prioritising the implementation of GS1 standards, construction companies can not only enhance their current operations, but also future proof their business in a digital age.

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